ROKLive EMEA 2026 – Interview with Managing Director & CTO, Manolito Ciabatti

On the occasion of ROKLive EMEA 2026, the ROKstudios team interviewed our Managing Director & CTO, Manolito Ciabatti, on an increasingly central topic for the sector: the future of packaging.

Rethinking packaging today is no longer an option, but a strategic necessity. Sustainability, resilience and value creation are converging in a single point: innovation.

During the speech, Manolito shared a clear vision: sustainable innovation must be measurable, concrete and cheaper than current standards. It is not just about sustainability, but about designing intelligent solutions capable of optimizing processes, reducing waste and improving operational efficiency in an increasingly complex market.

NICETUCK was created to meet these needs.

🎬 Watch the full interview and learn how to turn packaging challenges into growth opportunities:


INTERVIEW LINK – CLICK HERE